Know your purpose:
It is very important that you start out by knowing and understanding what the purpose of your business is. Are you trying to sell products? If so what kind? Do you know enough about the industry? At least enough to talk about it? When choosing what your companies purpose is keep in mind your company will evolve as time goes on so don’t get overwhelmed. You must also start off with a strong desire to make this work. This will be important during the beginning development of your business. Things don;t happen over night to hang in there and put the right steps into place.
The first thing you want to do after you decide what your companies purpose is to get a strong marketing plan into place. Sorry folks search engine optimization is not a marketing plan it is more the completion of your website design. So don’t get fooled. If getting to the first page of Google was as easy as the right keywords and search submissions. Don’t you think everyone would be doing it? Which they are….Now what? How do you stand out? Do some research on Web 2.0 marketing.. I think you will find companies that actually know what they are doing to help provide you with the sturdy platform every business needs to succeed.